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Business solutions through design

I believe in the power of strategic thinking, aka design. Through a collaborative process we can build a great relationship between me, you and your customers (or users), that helps you build a better online business.

I understand that the success of a business is measured by its bottom line. I'm here to help your organization increase conversions or sales by communicating essential information to the customer in a beautiful way. It's all about making the path to purchase the easiest it can be; the goal here is effortless experience for your customers because effortless converts into money in your pocket.


Building relationships to grow your business

I will learn the ins and outs of how you run your business to fully understand where we can make a serious impact. I will also learn about your target audience and their needs through a lot of research and planing. That's how we can figure out exactly how to convert your leads into sign-ups or sales, address missed opportunities and, overall, create a successful business solution.

In the end, you get a beautiful business solution that will help your customers enjoy doing more business with you. 



Let's build something great together!




What others have to say

Paula is a great designer with a discerning eye and incredible work ethic. She will ensure the work gets done and done well.
— Sam DeCesare, Poll Everywhere
Paula is amazing to work with. She is very quick at creating deliverables and responding to questions. Paula is definitely my go to designer every time I need help.
— Robert Kuykendall, Mighty
Paula led a project that rethought the new student experience at Thinkful. Her efforts, which spanned dozens of student interviews, designs, project management, and QA led to the largest single change to student retention we’d seen to date. Thinkful saw a 20% increase in students successfully completing their free trial as a direct result of her work. That’s a lot of education we now get to provide
— Darrell Silver, CEO at Thinkful

Let's make something great together!


PS. I won an award at the Adobe Creative Jam with Miriam Rosenhaus ;)